The Client Brief
Kate and Paul have a beautiful old farmhouse in the Peak District with a luxury five bedroom cottage and a nearly completed luxury one bedroom cottage.
The brief was to create a brand and website for Lane Head Barns that would showcase the cottages and stunning local area, and in turn, increase direct communication and bookings.
We set about the task by developing a logo and colour palette that captured the essence of Lane Head Barns. A full set of professional images were also required and these were shot at various stages throughout the project, so that we had the right light and conditions.
The website was designed to optimise the photography to help emphasis the qualities of Lane Head Barns and to appeal to the right audience. We also introduced Kate and Paul to an online booking system which we set up and embedded into their new website.
The site was launched in May 2021 and the first direct booking popped into their inbox on the first day of launch!
“Martin worked closely with us throughout the development of our new brand and website to gain a complete understanding of our business and future aspirations. His thoughtful guidance, stunning photography and expert design skills have delivered a result that captures Lane Head Barns perfectly and is already pulling in new business. Martin’s highly professional approach and effective communications simplified the process for us and meant that we thoroughly enjoyed working with him on the project. We wouldn’t hesitate to recommend him.”
Kate & Paul, Lane Head Barns, Peak District
Encompass Digital Marketing
Contact: 0781 234 8995